|Discount Price||:||RM 4,900.00|
|Maybank 0% EzyPay Instalment Plan |
min. purchase RM500: 6 months (RM 816.67/mth)
min. purchase RM1000: 12 months (RM 408.33/mth)
|Save||:||RM 399.00 (7.529%)|
Real-life colour and contrast, bright 4K pictures
CES® 2022 Best of Innovation Awards Honoree, award to BRAVIA CAM
CES® 2022 Innovation Awards, award to BRAVIA CORE
Next generation picture and sound with Cognitive Intelligence
Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analysing images to give real life depth, extraordinary contrast and beautifully vivid colours.
Full Array contrast with lifelike depth
Our Full Array LED, powered by Cognitive Processor XR™, controls the backlight in zones to reproduce realistic contrast in bright and dark areas simultaneously. The intelligent processor sees the world as you do, enhancing pictures with real life colour and depth.
Sound from the screen, pictures and sound in harmony
Enjoy sound that precisely matches what's on screen with Acoustic Multi-Audio™ technology. Sound positioning tweeters ensure pictures and sound are in harmony for an immersive viewing experience.
Just say what you want to see with voice search
Find new favourites, faster, with voice search. Jump right to a show or movie just by saying it, or try browsing with a voice search like “find action movies”. Just say “Ok Google” to get started.
What you want to watch, all in one place
Easily access all your favourite content and services hands-free. See 700,000+ movies and TV episodes, all in one place. Google TV brings your favourite content from across your apps and subscriptions and organises them just for you.
Bring the cinematic experience home, enjoy movies included with BRAVIA XR
Perfect for PlayStation®5
Renew, recycle and reduce, designed for the environment
Our BRAVIA XR TVs are designed for immersive experiences with the environment in mind. We are committed to using less virgin plastic in our TVs and packaging. The X90K uses recycled plastics in its bezel. Our unique backlight control technologies, BRAVIA CAM and sensors not only deliver high picture quality but also reduce power consumption.
A wide colour spectrum for real-world shades and hues
Powered by Cognitive Processor XR™, our Full Array LED panel with unique new LED structure and XR Triluminos Pro enables X90K to access over a billion colours and reproduce each one with the subtle differences seen in the real world. It can detect colour from saturation, hue and brightness to deliver natural shades in every detail, especially in greens and reds.
Enjoy more depth with deep blacks and extra brightness
Our Cognitive Processor XR™ enhances pictures in the same way as your eyes focus for real life colour and depth. By precisely balancing light output across the screen, dimming some areas and boosting others, XR Contrast Booster adjusts brightness for higher peaks in glare and deeper blacks in shadow. Scenes look more real with extra depth and detail.
Recreating lost texture, all your content upscaled to 4K
With XR 4K Upscaling, you'll enjoy entertainment close to 4K quality, whatever the content or source. Our Cognitive Processor XR™ accesses a vast amount of data, intelligently recreating lost textures and detail for real world pictures.
Intelligent motion processing for fast-moving, blur-free scenes
Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR™ with XR Motion Clarity™ analyses motion across several frames to ensure action stays smooth, bright and clear.
Powerful sound from the screen, matches pictures precisely
Our Acoustic Multi-Audio™ technology includes sound positioning tweeters to ensure high frequency sounds come from the right place in the scene, precisely matching what's on screen. With X-Balanced speakers, you'll hear clear, high quality sound.
All your entertainment upscaled to 3D surround sound
With BRAVIA XR™, everything you watch gets the true surround sound treatment. XR Surround virtually creates surround sound from the sides and vertically using just the TV speakers, so you can experience 3D audio without the need for in-ceiling or up-firing speakers. Our BRAVIA XR™ TVs are also compatible with Dolby Atmos®.
Best with Sony audio
Paired with Sony audio equipment, our latest BRAVIA XR TVs go even further, bringing you an unmatched audio-visual experience with outstanding XR picture and sound quality.
Acoustic Center Sync
When you connect a BRAVIAXRTVto a Sonysoundbar, the soundbar reinforces the centre speaker channel for clearer and fuller vocals. This enables sound to precisely match on-screen action for a truly immersive experience.
Ready for 360 Spatial Sound Personalizer
Tailor your Dolby Atmos® experience by combining our SRS-NS7 wearable speaker with BRAVIAXR™ for spatial surround sound. With selected Sony headphones, you can also enjoy the simulated surround of 360 Spatial Sound using Wireless Transmitter WLA-NS7 (sold separately).
Voice Zoom™ 2 enhances voices for clearer dialogue
Hear TV dialogue more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom 2 detects the type of voice, analyses it and enhances its clarity.
Supreme pictures and sound, whatever the environment
Sit back and enjoy an enthralling viewing experience. Our unique ambient optimisation technology with light sensor automatically adjusts picture and sound to your environment.
Step up to even better viewing, optimised with BRAVIA CAM
Connect your BRAVIA XR TV with BRAVIA CAM, sold separately, for an even more immersive viewing experience. BRAVIA CAM recognises where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. Audio is clearer with picture brightness tailored to your viewing environment.
Ambient Optimization Pro
Discover new ways to enjoy TV with BRAVIA CAM
You're always in the best seat in the house with BRAVIA CAM. It recognises where you're sitting and optimises the picture and sound accordingly. There's also gesture controls and other new experiences waiting to be explored.
Enjoy video chat with friends and family on the big screen
Catch up with your friends and family on the big screen. Enjoy more fun when you pair your TV with BRAVIA CAM.
Supersize your smartphone favourites
Quickly and easily enjoy your favourite videos, photos, games and more from your iOS or Android devices on the big screen.
Easy to wipe, always stays clean
Designed with a flush surface featuring lower buttons and a special polyurethane coating, our remote is easy to wipe and keep clean. All buttons are specially coated with antibacterial material.
Control all your devices with one smart remote
All your connected devices can be controlled with our smart remote. One button access to video on demand services brings shows and movies into your room in seconds.
Beautiful minimalist design that maximises entertainment
Our minimalist One Slate design maximises the screen and minimises the bezel so you stay focused on what’s important - the picture. Enjoy truly immersive big screen viewing without distraction.
Actual look may differ depending on TV size.
Versatile premium stand, designed for any TV positioning
A versatile 2-way stand gives you the choice of a standard setting that focuses you on the picture or soundbar setting for ideal positioning of your sound system.
Flush Surface for more immersive viewing
As the bezel is extremely narrow, your eyes naturally focus on the picture, not what's around it.
Metal Slim Blade Stand, luxurious look and feel
Our slimline metal stand has been designed to perfectly match the TV and harmonise with your room and decor.
Even more studio quality entertainment, as the creator intended
With a range of technologies that preserve the creators intent including an enhanced array of Creator Calibrated Modes, IMAX Enhanced and Dolby Vision®, this TV reproduces all the drama and excitement of the director’s imagination. And as it’s Calman Ready, creators can even professionally calibrate it for use in production edits.
Watch Netflix in studio quality, automatically optimised
Enjoy Netflix content in spectacular studio quality, just as the creator intended. Developed specifically for Netflix content, Netflix Adaptive Calibrated Mode works together with the ambient light optimisation feature of BRAVIA XR TV to immerse you in your favourite shows by optimising the picture brightness based on your room lighting conditions.
Optimising pictures for all your favourites
Enjoy more content as the creator intended. With BRAVIA CORE Calibrated mode, all movie including IMAX Enhanced™ titles will automatically adjust to the optimal picture settings to create a truly exceptional at-home movie viewing experience.
Assistive Technology on Google TV
Our TVs include visual, hearing and mobility accessible technology.
Specifications & Features
Enjoy all your entertainment with intense colour and contrast on this 4K TV featuring our Full Array LED panel, powered by Cognitive Processor XR™.
Designed with the environment in mind
Sony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards our goal of a zero environmental footprint throughout our business activities.
Environmental Features In This Product
XR HDR Remaster
With XR HDR Remaster, this TV can detect each object on screen, analyse its colour and adjust contrast for even more realistic pictures. Object-based processing, powered by BRAVIA XR, takes precision to a whole new level by adding adjustment of hue, saturation, brightness, motion vector, bandwidth and more. The result is exceptionally real scenes with greater depth, lifelike textures and natural colours.
4K XR Smoothing
XR Smoothing creates smooth, natural 4K pictures as you watch, without the “banding” that can occur on other TVs. Scenes are reproduced with thousands of tones, shades and gradations, making them look incredibly real.
4K XR Super Resolution
XR Super Resolution detects individual objects in a picture and reproduces virtually real world textures on screen. Our BRAVIA XR processor precisely analyses and processes data to power 4K pictures with four times the resolution of Full HD to enrich scenes with real world detail and texture.
Variable Refresh Rate
With a Variable Refresh Rate in HDMI 2.1, BRAVIA avoids stuttering delays and screen tearing. This TV dynamically adjusts the display refresh rate to match the variable frame rates of the gaming device for smoother gameplay.
Get the edge on the competition with BRAVIA. With HDMI 2.1, you can get an up to 120fps framerate on compatible games, so you can take on any challenge in shooting, sports and high-performance games with near instant on-screen action. You'll also enjoy ultra-smooth gaming with reduced input lag of 8.5ms with 4K/120fps and dedicated Game Mode.
Auto Low Latency Mode
With Auto Low Latency Mode in HDMI 2.1, BRAVIA recognises when a console is connected and powered on, and automatically switches to low latency mode. You'll enjoy smoother, more responsive gameplay – vital for fast-moving, high-intensity games.
Auto Genre Picture Mode
BRAVIA automatically switches into Game mode to minimise input lag and make the action more responsive. When watching movies on PlayStation5® consoles, it switches back to Standard Mode to focus on picture processing for more expressive scenes.
Auto HDR Tone Mapping
With Auto HDR Tone Mapping the HDR settings will be optimised instantly during your PS5™ console’s initial setup. Your PS5™ automatically recognises individual BRAVIA TV models and selects the best HDR setting for your TV accordingly. So even in high contrast scenes, you’ll see the crucial details and colours in the brightest and darkest parts of the screen.
Connect Bluetooth® compatible devices to your TV for easy wire free entertainment. Pair your Bluetooth headphones or earphones with BRAVIA and enjoy TV shows and music in your favourite place - without any disturbances or interruptions.
Acoustic Auto Calibration
No matter where you're sitting, this TV detects your position and optimises sound so you'll enjoy the same sound quality as if you're sitting right in front of the TV. Sound can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that’s enhanced and optimised to your room.
On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes a light sensor that optimises picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view.
Works with BRAVIA CAM
Connect your BRAVIA XR TV with BRAVIA CAM, sold separately, for an even more immersive viewing experience. BRAVIA CAM recognises where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. You can also enjoy an array of fun new TV experiences with BRAVIA CAM including gesture controls, video chat and many more.
Works with Apple AirPlay / Apple HomeKit
With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from the Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.
Go from your phone, tablet, or laptop to your TV in an instant. With Chromecast built-in, you can cast all your favorite movies, shows, apps, games, and more directly to your TV.
Our Living Decor turns your TV into an essential part of your living space with on screen artwork, personal photos, screensaver themes and clock functions.
Creator Calibrated Mode
Creator Calibrated Mode on BRAVIA XR TVs can optimize picture settings when you watch content on Netflix and BRAVIA CORE. Netflix Adaptive Calibrated Mode further optimizes your Netflix experience according to the lighting conditions of your room, allowing you to enjoy Netflix content in spectacular studio quality, just as the creator intended.
A huge number of movies are included and waiting for you. With BRAVIA XR technology, Pure Stream™ and IMAX® Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality. With BRAVIA CORE calibrated mode, you can watch in the picture settings that the filmmakers intended for their film at home.
Dolby Vision® and Dolby Atmos®
Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound.
What's In The Box
|Dimensions and Weight|
|Screen Size (inch, measured diagonally)||55"(54.6")|
|Screen Size (cm, Measured Diagonally)||139 cm|
|Dimension of TV without Stand (W x H x D)||Approx. 1233 x 711 x 72 mm|
|Dimension of TV With Stand (Standard Position) (W x H x D)||Approx. 1233 x 740 x 331 mm|
|Dimension of TV With Stand (Soundbar Position) (W x H x D)||Approx. 1233 x 780 x 331 mm|
|Stand Width (Standrd Position)||Approx. 1027 mm|
|Stand Width (Soundbar Position)||Approx. 1027 mm|
|VESA® Hole Pitch(W x H)||300 x 300 mm|
|Weight of TV without Stand||Approx. 17.4 kg|
|Weight of TV with Stand||Approx. 18.5 kg|
|Wi-Fi Standard||Wi-Fi Certified 802.11a / b / g / n / ac|
|Wi-Fi Frequency||2.4GHz / 5GHz(for Wi-Fi Direct: 2.4GHz Only)|
|Bluetooth profile support||Version 4.2, HID (mouse / keyboard connectivity) / HOGP (Low Energy device connectivity) / SPP(Serial Port Profile) / A2DP (stereo audio) / AVRCP (AV remote control)|
|RF (Terrestrial/Cable) Connection Input(s)||1(Side)|
|IF (Satellite) Connection Input(s)||No|
|Component Video (Y/Pb/Pr) Input(s)||No|
|Composite Video Input(s)||Hybrid with S-Center Speaker Input x1(Side, Mini jack)|
|HDMI inputs total||4(4Side)|
|HDCP||HDCP2.3(for HDMI™1 / 2 / 3 / 4)|
|BRAVIA SYNC (Including HDMI-CEC)||Yes|
|Features specified in HDMI2.1||4K120 / eARC / VRR / ALLM|
|HDMI Audio Return Channel (ARC)||Yes (eARC / ARC)|
|Variable Refresh Rate (VRR)||Yes (for HDMI™3 / 4)|
|Auto Low Latency Mode (ALLM)||Yes (for HDMI™3 / 4)|
|Digital Audio Output(s)||1(Side)|
|USB HDD Recording||No|
|USB drive format support||FAT16 / FAT32 / exFAT / NTFS|
|USB playback codecs||MPEG1:MPEG1 / MPEG2PS:MPEG2 / MPEG2TS(HDV, AVCHD):MPEG2, AVC / MP4(XAVC S):AVC, MPEG4, HEVC / AVI:Xvid, MotionJpeg / ASF(WMV):VC1 / MOV:AVC, MPEG4, MotionJpeg / MKV:Xvid, AVC, MPEG4, VP8.HEVC / WEBM:VP8 / 3GPP:MPEG4, AVC / MP3 / ASF(WMA) / LPCM / WAV / MP4AAC / FLAC / JPEG, WEBM:VP9 / AC4 / ogg / AAC / ARW(Screen nail only)|
|Display resolution (H x V, pixels)||3840 x 2160|
|Viewing Angle (X-Wide Angle)||-|
|Anti Reflection (X-Anti Reflection)||-|
|Backlight type||Direct(Full Array LED)|
|Backlight dimming type||Local Dimming|
|Panel Refresh Rate||100Hz|
|HDR (High Dynamic Range) compatibility||Yes(HDR10, HLG, Dolby Vision)|
|Picture processor||Cognitive Processor XR|
|Clarity enhancement||Dual database processing|
XR 4K Upscaling
XR Super Resolution
|Colour enhancement||Live Colour™ Technology|
XR TRILUMINOS PRO™
|Contrast Enhancement||Dynamic Contrast Enhancer|
XR Contrast Booster
XR HDR remaster
|Motion enhancer (Native Hz)||XR Motion Clarity, Auto mode|
|Video signal support||HDMI™ signal :4096x2160p(24, 50, 60Hz), 3840x2160p(24, 25, 30, 50, 60, 100, 120Hz), 1080p(30, 50, 60, 100, 120Hz), 1080 / 24p, 1080i(50, 60Hz), 720p(30, 50, 60Hz), 720 / 24p, 576p, 480p|
|Picture modes||Vivid, Standard, Cinema, IMAX Enhanced, Game, Graphics, Photo, Custom, Dolby Vision Bright, Dolby Vision Dark, Netflix calibrated|
|Netflix Calibrated Mode||Yes|
|Sound (Speakers and Amplifier)|
|Audio Power Output||10W + 10W + 5W + 5W|
|Speaker Type||Acoustic Multi-Audio Sound Positioning Tweeter, X-Balanced Speaker|
|Speaker Configuration||Full Range (Bass Reflex) x 2, Tweeter x 2|
|Dolby audio format support||Dolby™ Audio, Dolby™ Atmos|
|DTS audio format support||DTS Digital Surround|
|Acoustic Auto Calibration||Room & User Position Compensation|
|Voice Zoom||Voice Zoom 2|
|Simulated surround sound||3D Surround Upscaling|
|Sound modes||Standard, Dialog, Cinema, Music, Sports, Dolby Audio|
|Acoustic Center Sync||Yes(Sony compatible Soundbar)|
|Headphone 3D Surround Ready||Yes|
|Camera||BRAVIA CAM (Option)|
|Camera Function||Yes (Camera apps)|
|Operating System||Android TV™|
|Smart TV||Google TV™|
|On-board Storage (GB)||16GB|
|Display Language||AFRIKAANS, AMH, ARABIC, ASSAMESE, AZE, BEL, BULGARIAN, BENGALI, BOSNIAN, CATALAN, CZECH, DANISH, DEU, GREEK, ENGLISH, SPANISH, ESTONIAN, BAQ, PER, FINNISH, FRENCH, GLG, GUJARATI, HINDI, CROATIAN, HUNGARIAN, INDONESIAN, ISL, ITALIAN, HEBREW, JAPANESE, KAZAKH, KANNADA, KOR, KIR, LAO, LITHUANIAN, LATVIAN, MACEDONIAN, MALAYALAM, MON, MARATHI, MAY, BUR, NOB, NEP, NLD, ORIYA, PANJABI, POLISH, PORTUGUESE, ROMANIAN, RUSSIAN, SOL, SLOVENIAN, ALB, SERBIAN, SWEDISH, SWAHILI, TAMIL, TELUGU, THAI, TGL, TURKISH, UKRAINIAN, URD, UZB, VIETNAMESE, SIMPLIFIED CHINESE, TRADITIONAL CHINESE, ZULU|
|Text Input Language||ARABIC / BULGARIAN / CATALAN / CROATIAN / CZECH / DANISH / DUTCH / ENGLISH / ESTONIAN / FINNISH / FRENCH / GERMAN / GREEK / HEBREW / INDONESIAN / ITALIAN / JAPANESE / NORWEGIAN / PERSIAN / POLISH / PORTUGUESE / ROMANIAN / RUSSIAN / SLOVAK / SLOVENIAN / SPANISH|
|Voice Search||(Voice Search) Yes / (Built-in Mic)Yes|
|Built-in Mic Switch||Yes|
|Electronic Program Guide (EPG)||Yes|
|Application Store||Yes (Google Play Store)|
|Auto Calibration with CalMAN®||Yes|
|Closed Captions (Analog/Digital)||(Analogue) No / (Digital) Subtitle|
|Features for PlayStation®5|
|Auto HDR Tone Mapping||Yes|
|Auto Genre Picture Mode||Yes|
|Power and Energy saving|
|Screen Size (cm, Measured Diagonally)||139 cm|
|Screen Size (inch, measured diagonally)||55"(54.6")|
|Power Consumption (in standby)||0.5 W|
|Presence of lead||-|
|Mercury content(mg)||0.0 mg|
|Power Consumption (On Mode) for Energy Star||-|
|Power Consumption (Standby Mode) for Energy Star||-|
|Energy Star® compliant||-|
|Power Requirements (voltage/frequency)||220 V - 240 V AC / 50 / 60 Hz|
|Power Saving Mode / Back Light Off Mode||Yes|
|Dynamic Backlight Control||Yes|
|Bezel Design||Flush Surface|
|Stand Design||Metal Slim Blade Stand|
|Stand Color||Dark silver|
|Stand Position||2way position (Standard position / Soundbar position)|
|Remote Control||Standard Remote|
|Number of Tuners (Terrestrial / Cable)||1(Digital / Analog)|
|Number of Tuners (Sat)||-|
|TV System (Analog)||B / G, D / K, I, M|
|Tuner Channel Coverage (Analog)||45.25MHz-863.25MHz(Depend on country / area selection)|
|TV System (Digital Terrestrial)||DVB-T / T2|
|Tuner Channel Coverage (Digital Terrestrial)||VHF / UHF(Depend on country / area selection)|
|TV System (Digital Cable)||-|
|TV System (Digital Sat)||-|
|Audio Description (Audio key)||Yes|
|Optional accessories||Camera Unit（CMU-BC1); Wallmount Bracket (SU-WL450 (Terminal access limitation), SU-WL850) Depends on country selection|